Why Your Website Should Be Focused On Growth And Referrals
In the business world, referrals are often what keeps struggling businesses going when the economy suffers. The major referrals will either keep them going strong, or at least allow them to survive until the economy turns around.
In The world of the internet, It works the same way. The only difference is, referrals come in different kinds of ways, and are harder to come by.
You should absolutely NEVER sacrifice the possibility of a referral in order to save time or gain money. Cutting shortcuts like these can destroy your business, and absolutely limit it before it ever gets a chance to get going. Of course, if you are persistant, and willing to keep building your site, even when challenged, and put down, or told you can’t do it, you will eventually succeed, but why choose a bumpy, windy path everyone else is following when there’s a path that’s already been cleared away for you?
When other websites were focused on selling their services, and profiting youtube was focused on building content.
When other people were trying to create overnight success, amazon, was building it’s foundation.
When people were trying to make the quickbuck on ebay, or the next hottest thing, the founder of facebook was creating his own network just to keep in touch with his friends.
When people were becomming overnight successes in the stock market before the dot com bust, Warren Buffett was sticking to his principals of finding undervalued successful businesses, and slowly, but surely, growing his wealth.
Myspace did no advertising, but they had a commitment to excellence, and remained focused on generating referrals.
Legendary consultant Jay Abraham focuses on referrals, and being so focused that you do every possible thing you can to get the word out.
Steve Pavlina didn’t listen when people said “choose a small focused niche”, and was too busy focusing on adding as much value to the reader that he could.
When you focus on growth and referals in your own unique way, you will continue to experience rapid growth, and your potential for earning will become that much greater. Once you can no longer grow your potential at the same rate, now your goal becomes either finding new ways to grow your potential, or living up to the massive potential that your site has.
The important thing is not always noticable or something that you can track. What happens AFTER someone comes on your site? Do they tell their friends? Do they run away and never come back? Do they come back every day? Do they go and search for you, do they add you on a social networking site?
I think it was Brian Tracy that said when you start to ask yourself the right questions, you will start to get the right answers, you want better results, ask better questions
If you make a committment towards growing your site and increasing it’s value, you will start to see some serious results.
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Tags: , Brian Tracy, Jay Abraham, myspace, Steve Pavlina, traffic, Warren Buffett, youtube